Understanding the benefits of colocation

What is colocation?

Colocation (also known as ‘co-location’ or ‘colo’) is a data center service where businesses can rent rack space for their servers and other hardware, such as network equipment. This is located outside the organization’s premises in a data center and therefore “co-located”.  Within a data center, you can find racks full of servers.   

Why do businesses choose for colocation? 
Companies do not always have the resources to house and maintain their hardware internally. This may be due to a lack of space to accommodate the equipment, but also due to the lack of technical means for the maintenance of specialized hardware. Factors such as power supply, cooling, network connections, and safety are often not optimally achievable within the business premises. In addition, colocation is also a solution for companies that do not have the necessary IT knowledge within their organization and therefore outsource their IT constructions to external parties. Maintaining your own IT resources is expensive, and why would one do this if external parties could facilitate this? However, the main reason why companies choose colocation is to assure the continuity of their hardware and the systems that run on it. 

We regularly use remote hands in the data center and we are very satisfied with this! The response time is fast, the employees know what they are doing and think along with us. In the five years that Sona Business has been using a data center, there has never been any downtime.  

Sonia Harjani, director at Sona Business.   

What are the benefits of colocation?

Network equipment and infrastructure  
Data centers have the resources to provide network equipment and connect them to other network service providers with a minimum of cost and complexity. Data centers have a redundant network, which ensures the customers’ servers and business applications are always up and running. Besides, data centers have outstanding network security such as firewalls and anti-DDoS solutions to protect the systems of the customers.   

Power and cooling  
Within a data center, advanced cooling techniques ensure optimal cooling conditioning of the servers to keep them running. Besides cooling, data centers also provide power in order to ensure that all hardware is always up and running. After a power outage, it can happen that computers and servers no longer start up properly. This means that if this happens, companies no longer have any access to the data on the servers. This can be critical for your company. A data center provides a combination of multiple power grids such as power generators and other backup systems. Even when there is a power outage, there is very little chance the servers will go down. Power and cooling are two factors that are essential to keep the servers of a company up and running.   

Security  
Data centers have a variety of security protocols in place to ensure safety and to prevent any physical damage to the hardware. These protocols include certifications that show that certain security standards are followed, such as ISO 27001 and NEN 7510 certificates. Besides security protocols, data centers also offer physical security measures such as entrance security measures, and also fire- and natural disaster prevention measures.   

How do data centers guarantee the above issues?
Data centers often offer Service Level Agreements (SLA’s). An SLA is a document that records the agreements about the services. 

Thanks to an SLA, a colocation buyer is aware of the details and costs of the services he purchases. This way, the supplier can be judged if he does not deliver the agreed quality of the service. The content of an SLA can be based on the needs of the organization, the equipment that is hosted and the available or required infrastructure in the data center. 

Colocation at Smartdc

Smartdc offers colocation for businesses. With colocation you place your own equipment in our data center. You have the freedom to continue to manage all your equipment yourself.

Smartdc’s unique modular concept provides scalability of our colocation services. This way of designing allows us to adjust every suite in any dimension in case of potential expansion options. Either if you are looking towards high-density colocation or high connectivity solutions. Every suite is designed to function as a small private data center. Every suite has its own cooling system, power supply and security, and uplinks to the internet.    

We offer rack space from 1/4 rack, up to an entire private suite. You can get your own fully secured rack in one of our data center suites. Our racks use multifunctional systems specifically designed for ease of installation and suitable for housing servers, patch panels, glass drawers, telephone panels, switches, routers, and other IT equipment.  

When we started with one rack in the data center it was very nice that we received support from experienced technical engineers. When it comes to power and cooling, a data center has a lot of knowledge. All systems are double implemented. We have never had a malfunction in our racks.

Jory van Dam – Damecon 

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+31 (0)10 890 00 48

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